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Humour
Find your irrational path
T A Balasubramanian on why it is so difficult for
human beings to be rational.
So we are back in another memorable session with the mercurial Dr Don Jong
as he continues digging into the wobbly world of Bobo Jitter, the curious CIO
of Bazooka Company. Dr Jong, a specialist in the art of unravelling technologys
nebulous patterns, is also known as The Oddfather because of the loopy insights
he offers. Though sometimes he seems eerily wise, too.
Doc, I have this suspicion that people keep avoiding me because they see
that I am too much of a logician, always insisting on getting all the facts
right, always wanting to measure anything and everything. Is that bad? Do I
need to become a little more, shall I sayfuzzy and undemanding?
says Bobo, restless as usual.
Ah, my boy. Fuzzy, as in being utterly confused and nonsensical or fuzzy
as in being somewhat irrational?
Well, I dont know Doc. I guess I am too rational to know how else
I can be.
You see, Bobo, it starts quite early in life, this bias toward the rational
way of behaving, if you notice. A child is genetically pre-programmed to accumulate
knowledge from figures of authority. The child brain, for very good Darwinian
reasons, has to be set up in such a way that it believes what its told
by its elders, because there just isnt time for the child to experiment
with warnings like Dont go too near the cliff edge! or Dont
swim in the river, there are crocodiles! Any child who applied a scientific
sceptical questioning attitude to that, would be in deep trouble. So, when a
child is told to Behave, be reasonable, each time he is throwing
a tantrum, then being reasonableas in being rational becomes
part of being an adult. You are programmed from a very early age to behave rationally.
So thats what makes me such a stickler for facts and numbers? Anyway,
Doc, why do we rational guys have such a rough time adapting to the fuzzy ones?
Let
me tell you a short story about rational thoughts: Tell me, the
great twentieth-century philosopher Ludwig Wittgenstein once asked a friend,
why do people always say it was rational for man to assume that the sun
went round the Earth rather than that the Earth was rotating? His friend
replied, Well, obviously because it just looks as though the Sun is going
round the Earth. Wittgenstein responded, Well, what would it have
looked like if it had looked as though the Earth was rotating? I sometimes
quote this remark of Wittgenstein in lectures, expecting the audience to laugh.
Instead, they seem stunned into silence, and scratch their heads.
Well, Doc, if I understand what you are saying, we can sometimes have
rational beliefs that are plain wrong.
Exactly, Bobo. Rationality is sometimes very misleading. I have long been
a proponent of rationality, yet this important mode of thinking is not the most
natural for the human brain. It is our irrationality that distinguishes us from
purely computational beings. If we were perfectly rational thinkers, there would
be no impulse buys, no procrastination, no stock markets, no casinos, no pleasant
diversions and no megalomaniacal dictators.
Thats a frightful scenario, Doc.
Indeed, being perfectly rational is so far from a good approximation of
how humans think, it is amazing that economists ever considered it a reasonable
model for human economic behaviourneoclassical microeconomics assumed
this, although lately ideas are becoming more reasonable, since they are willing
to accept that we are hugely impulsive creatures. Have you seen some perfectly
normal people in a shopping mall just buying whatever their eyes land upon?
Yes, of course, Doc. I often accompany such a person in my family.
You see? Perfect rationality, or the assumption that someone will always
follow the most rational choice given the available information, is at least
part of what makes it inherently difficult for computers to solve certain kinds
of tasks in the complex world we inhabitsuch as driving cars. That is,
in order to make an immediate decision, when you have wholly insufficient knowledge
about past, present and future, you need something else to drive you toward
a particular solution.
Ah, Doc, you have my fullest agreement on that. So what is that something
else?
For monkeys, it is plain impulse. For humans, we use a more dignified
modelwe say that these driving forces are emotions, bodily needs and a
fundamental failure to be completely rational, and they almost always tip the
balance of indecision toward some action. In times of crisis, we become, like
all other creatures in the wild, purely driven by our feelings. If I were to
stop and think when a tiger is charging at mewondering if I can rationally
confuse the beast by standing still or holding up an umbrellaI may not
be around to tell the tale to my children.
Of course, Doc. But then, we dont often encounter tigers.
True, Bobo. Yet, irrationality serves a greater purpose than simply helping
us to quickly make up our minds. It is also what gives us the visceral pleasures
of art, music and relaxing afternoons in the park. The particularly pathological
ways in which we are irrational are what makes us humans, rather than something
else. Perhaps, if we ever encounter an extraterrestrial culture or learn to
communicate with dolphins, we will, as a species, come to appreciate the origins
of our uniqueness by comparing our irrationalities with theirs.
How is it, Doc, that we nerds seem to have missed all the good news about
being irrational?
Well, Bobo, you guys in the computer business are partly to blame since
it has become fashionable to be regarded as reasonable and logicalat least
in a civilized forum like a business meeting or a professional club. Yet, being
irrational seems to be deeply rooted in the way we operate in the real world.
I recall a particularly interesting case study from my psychology course: a
successful financial investor had a lesion on the structure of the brain that
is associated with emotion. The removal of this structure resulted in a perfectly
normal man who happened to also be horrible at investing.
Why did that happen, Doc?
Because the brain packs information as emotional bundles, previous bad
investment memories made him recoil from similar ideas in the present. Emotion
is the basis of memory, and, as such, if you see, quite hugely irrational. We
have no way to control our memories. We recall anything that has made a huge
impact on our emotions. But it is an effort to memorize facts and figures, is
it not?
Thats right, Doc. Though I do remember some numbers quite well even
after decadeslike my multiplication tables.
What is most interesting to me at this moment is the observation that
we are first and foremost irrational beings, and only secondarily rational ones.
Indeed, being rational is so difficult that it requires a particularly painful
kind of conditioning in order to draw it out of the mental darkness that normally
obscures it. That is, it requires forcible education that emphasises the principles
of rational inquiry, skepticism and empirical validation. The computer has ensured
that natural human irrationality has been eclipsed by logic.
Well, Doc, we do have a choice to redeem ourselves if we start behaving
irrationallymore impulsively?
Voila, you comprehend! Its good to see you going for the irrational
path, my boy. Its the most natural thing to be fuzzy. And mark my words,
you will be popular when you stop crunching numbers so compulsively and start
saying a few silly things.
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