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18th February 2002

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FEEDBACK

Leading the way?
It is refreshing to know that PSU’s are changing their image from laggards to trendsetters. The Gujarat State Fuel Management Company’s attempt at setting up the country’s first energy e-market place will serve the purpose of further educating distributors and buyers on the advantages of e-business. If other PSU’s emulate this model, it will help strengthen the e-business backbone of the country.

Raman Dattar
Mumbai

Customer is king
Customer relationship management is increasingly becoming the need of the hour for most corporates. With competition increasing by the day it has become extremely important for corporates to hold on to their existing client base by providing value-added services. Increasing global adoption seems to be another reason for Indian companies adopting new technologies. In this customer centric market, it is very easy to lose customers to global players by not providing quality services. Getting new customers is no longer the priority since companies seem to have realised that it is less expensive to maintain the existing customer base than get a new one. With this strategy in place, many companies are setting up in-house customer contact centres to provide customers with speedy services.

Subir Sangal
New Delhi

Profitable alliances
One reason why the Indian IT industry has grown to such gargantuan proportions is because of the role played by the government. For once the government acted wisely by relegating itself to the role of a mere facilitator and initiator. The government’s future plans for the IT industry, which has been highlighted in the tenth Five Year Plan, seems very ambitious especially in light of the slowdown and other events in the last year that had a heavy impact on the industry. The success of the plan now largely depends on private sector participation. This sector is expected to provide both entrepreneurial as well as financial support to the government and thus help India realise its dreams of becoming an IT superpower. We hope that private sector players will provide the same support, which was instrumental in putting India Software Inc on the global IT map.

Sridharan Das
Bangalore

Nasscom and the future
The Indian software industry has gone through one of its worst phases in recent times, but things seem to be looking up now. The slowdown according to most analysts is bottoming out and the Indian software industry can grow from here. However, after this shakeout, it remains to be seen what role the industry’s premier body, Nasscom will play. Will it continue to be an exclusive big boys club, or will it play the role of an incubator helping smaller companies plant their roots in the Indian market.

James Periera
Mumbai

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