Can CRM spend turn around India’s IT fortunes?
Ask any CIO about the value that customer relationship management (CRM) solutions bring, and he will tell you that CRM enables enterprises to gain greater efficiency in operations, reduce operating costs, manage customer retention efforts and increase revenue.

India emerges as call centre capital of the CRM world
According to a recent Jupiter Media Metrix report, labour costs account for 80 percent of a call centre’s budget, and attrition among call centre staff averages 40 percent annually in the United States.